Celebrities
Malala Yousafzai to Support Pakistani Film Industry

Nobel laureate and film producer Malala Yousafzai expressed her enthusiasm for collaborating with Pakistani filmmakers and actors, aiming to expand her role in global cinema.
Speaking at the Toronto International Film Festival (TIFF), Malala emphasized the importance of uplifting Pakistani films and creative talent. “I support Pakistani films whenever possible because their themes are incredibly strong and meaningful,” she told a local journalist.
Her remarks resonated with advocates of increased representation of South Asian talent on global platforms. Malala’s filmmaking journey began as an executive producer on Joyland, a Pakistani film that gained attention for its bold portrayal of LGBTQ+ themes. This step marked a turning point for both her and Pakistan’s film industry, which continues to seek global recognition.
Malala sees supporting Pakistani films as a personal mission, recognizing the immense potential of the country’s industry despite its challenges, particularly regarding resources and infrastructure. She stressed that increased visibility and support, both from within the country and the diaspora, are key to the industry’s growth.
“The entertainment industry showcases our culture, struggles, and triumphs. By supporting our films and dramas, we promote talent and foster an understanding of Pakistan’s rich heritage,” she said during the festival.
Malala emphasized her responsibility to use her platform to amplify the work of underexposed filmmakers. She believes creating opportunities for Pakistani artists and highlighting their work on a global stage could spark a new era for the industry.
Her production company has already made strides, with her latest project, Last of the Sea Women, a documentary about a Korean female diver, premiering at TIFF and gaining attention for its portrayal of resilience and cultural heritage.
While gaining international recognition, Malala remains committed to promoting Pakistani talent. “There is no shortage of talent in Pakistan, but we need consistent support,” she said, signaling future collaborations with local filmmakers.
In closing, Malala called for more initiatives that encourage filmmakers to push boundaries and take pride in their heritage, stressing the collective responsibility to build the future of Pakistan’s film industry.
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