The Fanta Rocks activity began in April with the search for young singers from schools across Pakistan with a promise to launch them in a music video with noori. The talent hunt stretched over a period of six months that included visiting over 200 schools, auditioning over 120,000 students, shortlisting and selecting two winners.
The activity was shared throughout each phase on social media in the form of picture updates and webisodes that covered the winners’ visit to Fanta Rocks Station to record their song with noori and to shoot the music video. The music video is directed by Ahsan Rahim and will be aired on all mainstream television and radio channels.
Hope you enjoy the music video!