Spotify Highlights Sufi Legend Abida Parveen on Times Square

Sufi music icon Abida Parveen, celebrated for her powerful singing and spiritual devotion, reached another remarkable milestone by being featured on the iconic Times Square billboard in New York City.

Times Square, known for its famous digital billboards and commercials showcasing notable celebrities and well-known brands, is recognized as one of the world’s busiest travel destinations.

Widely regarded as one of the greatest Sufi vocalists of all time, Abida Parveen has a devoted fan following not only in Pakistan but also around the world.

Spotify Pakistan’s official account shared Abida’s picture with the caption, “The iconic @AbidaParveenOfficial graces Times Square as our #EQUAL ambassador this month ? Listen to her at the link in bio?”.

Who is Abida Perveen?

Abida Parveen is a renowned Pakistani singer, composer, and musician specializing in Sufi music. She is also a painter and entrepreneur, recognized as one of the highest-paid singers in Pakistan. Parveen’s powerful singing and music have garnered her numerous accolades, earning her the title of ‘Queen of Sufi Music.’

Born and raised in Larkana in a Sindhi Sufi family, she was trained by her father, Ustad Ghulam Haider, a prominent singer and music teacher. Parveen is skilled in playing the pump organ, keyboard, and sitar.

She began her performance career in the early 1970s and gained global prominence in the 1990s. Since 1993, Parveen has toured internationally, with her first concert abroad taking place in Buena Park, California. She has also performed in churches on several occasions.

Parveen is a prominent feature on Pakistan’s popular musical show Coke Studio and served as a judge on the pan-South Asia contest show Sur Kshetra, alongside Runa Laila and Asha Bhosle, hosted by Ayesha Takia. She has appeared on various Indian and Pakistani music reality shows, including Pakistan Idol, Chhote Ustaad, and STAR Voice of India. Parveen is recognized among The 500 Most Influential Muslims in the world and is known for her ability to inspire intense emotional responses from her audiences. She is often referred to as a “Global Mystic Sufi Ambassador.”

Also Read: Abida Parveen, Mahira Khan Shine at Jashn-e-Rekhta in Dubai